Regional Sales Manager - Texas

Company: Custom Equipment, Inc
Location: Richfield
Posted on: December 30, 2025

Job Description:

Job Description Job Description Company Description Custom Equipment, LLC proudly unveils AXCS Equipment, our new corporate identity that reflects our commitment to delivering comprehensive solutions in access equipment. AXCS – “means full access”. We offer a complete lineup of access equipment, including: vertical mast lifts, larger scissor lifts, articulated booms, and telehandlers. Over time, our Hy-Brid Lift products will transition to proudly carry the AXCS name, uniting our offerings under a single, forward-thinking brand. Job Description Primary Purpose The Regional Sales Manager for Custom Equipment LLC. will develop prospects, generate new sales, and manage existing accounts in the territory consisting of 6 states for all Hy-Brid and AXCS product lines. This position ensures continued sales growth in the assigned region. Essential Functions and Responsibilities Exceeds annual sales targets and continues to increase market share for all product lines within the territory Holds primary responsibility in the territory for the Hy-Brid Lifts and AXCS equipment sales process, including lead generation, lead follow-up, customer approach, product demonstration and sales order consummation and after-sale support Develops, utilizes and maintains the customer relationship management system insuring that customer focus and relationship building remain a focal point of the sales process Develops and maintains both new and existing customers Develops plan to ensure continued revenue growth Works closely with authorized distributors by providing knowledge, support and training in an effort to insure market representation and growth Elicit feedback from customers on existing service products, as well as changes, enhancements, and new offerings customers may like. Conveys information to team members Continuously monitors market trends as it relates to current products, new product development, and market opportunities Prepares and submits expense, activity, and distributor related information in a timely basis as may be determined Plans, prepares, and attends trade shows as needed May perform other duties as required and/or assigned Qualifications The requirements listed below are representative of the knowledge, skills, and/or ability required for this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education and/or Experience: Preferred : A Bachelor’s degree in Business and/or a related field or equivalent experience in required 3-5 years of related experience in sales with proven record of sales success 1-2 years minimum of industry experience The ability to build trust, and consummate appropriate sales relationships The ability to work independently The ability to communicate well with all stakeholders The ability to organize and prioritize work effectively and efficiently The ability to travel domestically on an “as needed” basis Working Conditions: The Territory Manager role is primarily a field base role; hence domestic travel is required and may extend to a level beyond 75%. This travel requirement is based on distributor location, territory size and geographic location of the sales group. Ideal location for this territory is Dallas/Houston TX area. Certifications and/or licenses: A valid driver’s license with a satisfactory driving record within Company standards, as well as possessing the ability to be insured is required. Additional Information All your information will be kept confidential according to EEO guidelines. https://www.axcs.com/

Keywords: Custom Equipment, Inc, Green Bay , Regional Sales Manager - Texas, Sales , Richfield, Wisconsin